
We want to take risks but most importantly we want our audiences to find shows that reflect them and make them laugh. “We want a huge cross-section of contemporary, diverse and inclusive comedy. Nana Hughes, ITV’s head of comedy, said: “The arrival of ITVX gives us more opportunities to commission a broad range of comedies and a dedicated place for the genre to call home. Dive into the research topics of Hedonic contamination of entertainment: How exposure to advertising in movies and television taints subsequent entertainment experiences.

Written by Kaamil Shah and directed by Asim Abbasi, Count Abdulla is a Fudge Park production.ĭeep Fake Neighbour Wars will use AI technology to make the UK’s best new impressionists become famous celebrities such as Nicki Minaj, Tom Holland, Mark Zuckerberg and Billie Eilish. When he is bitten by a vampire, played by Jaime Winstone, he becomes the “outsider’s outsider”.
#HEDONIC ENTERTAINMENT SERIES#
Here you will find options to view and activate subscriptions, manage institutional settings and access options, access usage statistics, and more.Jayde Adams during Comic Relief 2021 (Kieron McCarron/BBC/PA)įellow Bristolian Rosie Gaunt-Mathieson will direct the series while Jon Macqueen will produce.Ĭount Abdulla on ITVX will follow Abdulla Khan, played by Arian Nik, a young British-Pakistani Muslim doctor experiencing an identity crisis as he finds himself stuck between his religious mother and secular, hedonistic friends. Hedonic adaptation, also known as the hedonic treadmill, is a concept studied by positive psychology researchers and others who focus on happiness and well-being that refers to people’s general tendency to return to a set level of happiness despite life’s ups and downs. If you believe you should have access to that content, please contact your librarian.įor librarians and administrators, your personal account also provides access to institutional account management. The institutional subscription may not cover the content that you are trying to access. Oxford Academic is home to a wide variety of products. We now understand that entertainment experiences are more complex, and that entertainment stimulates the audience in both affective and cognitive manners.

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